Liz's Pieces is an independent jeweller, making high-quality handcrafted items. They were looking for a visual branding that embraces their refined approach to their craft.
Based on an overall black & white colour palette, the logo is designed with a delicate script typeface, contrasted with all-caps to create the feel of a luxury brand.
Various brand elements have been created, including business cards, multiple designs of product packaging, Etsy shop visuals and product photography touchups for listings.
Multiple designs of packaging were created to facilitate the wide variety of their product line. This includes small single cards, fold-style cards, product care instructions, etc — all in an easily shippable form factor.
Branded tablecloth and other brand-related items were also produced for their stall used at markets.